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"In the midst of crisis, lies great opportunity." - Albert Einstein. The time is now for great entrepreneurs to survive and thrive in the most difficult of times. Read our 4 insights that will equip entrepreneurs to continue building and become a driving force of change in a new post Coronavirus world.

You want to continue pitching your business, product or service, but you’re wary of being insensitive to the current global climate and unsure about how to pitch. ‘Is it OK to pitch during the pandemic?’ The short answer is yes, and here are a few best practices you must consider when pitching your business, products or services during the global pandemic.

The impact of the Coronavirus (COVID-19) has forced us to almost instantly adapt to new ways of working and living. Read our predictions of how the world is going to change as a result of the global pandemic, the associated advancement of technology and what this means for the future of work and play.

In 2020, we are facing unprecedented uncertainty. The spread of the Coronavirus (COVID-19) has significantly impacted every corner of the globe in the form of career and business declines, relationship & family breakdowns, and a decrease in mental and physical wellbeing. We have 7 methods & quotes to keep you motivated in times of uncertainty and stress.

Marketing 101: The elusive ‘chasm’ is a term that most entrepreneurs are all too familiar with. It refers to the struggle point between early adopters and the early majority that has been known to derail many innovation businesses. How do you gain mass adoption for your new products or services? Read our tips on crossing the chasm.

In business today, one of the first port of call for potential clients is to assess the credibility and value of a business through its online presence. Use LinkedIn to share content and position yourself as an authentic and knowledgeable professional in your industry and watch your opportunities and connections grow.

In the digital age, our data is our greatest asset. Data is stolen, sold, collected and analysed with every movement we make online. Consequently, social networking platforms like LinkedIn have become rife with fake profiles. Here’s how to spot the frauds.

With fake profiles and scammers on the rise, we are constantly on the look-out for red flags online. If you want to connect with industry heavy-weights you’ll need to ensure your profile hits the mark. We will walk you through how to authenticate and optimise your LinkedIn profile for networking success.

They say what goes up must come down. Facebook took the world by storm and now we are all watching on as it experiences its first downturn. What made this social networking site so successful? We delve into what we can learn from the rise and fall of Facebook.

What is innovation marketing? It's the secret to the successful launch of new products and services. In this article, learn everything you need to know about innovation marketing to kick-start your business for long-term growth.

All business grow from an idea to solve a problem and experience scale when the idea catches the attention of customers and the public. We love small-medium businesses (SMBs) because we love problem solvers and we love helping you grow. Here are our top tips for success to help you scale your business to the next level.